Latest Issue

Issue 129, Year XIII
 
Issue 11, November 2019
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On Focus

 

PROSPECTS Consumers seek effective solutions In 2017 consumers demonstrated strong price sensitivity to dishwashing products, shows Euromonitor Int. data. At the same time, they did not trust organic products, which are perceived as more expensive and less effective. On the other hand, shoppers were not prepared to shop for dishwashing products at...

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Retailers

 

With food discounters Aldi and Lidl, and high street and big box players like Poundland, Poundworld, 99p Stores, Home Bargains and B&M continuing to grow, IGD retail analyst Priya Chandarana explains the three key things that you need to know in order to do business with the discount sector. 1. Ask: what is their brand strategy The current ‘Sh...

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Analysis & Trends

 

TRENDS The companies in the category are using all available tools to attract consumers’ attention to their products. The strong manufacturing focus on innovations and new product launches, year after year, keeps consumers interested, and continued to influence ice cream in 2016. The trend towards co-branding or cooperation between ...

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PROGRESSIVE magazine is a specialised B2B publication in the FMCG sector in Bulgaria. The magazine is distributed free of charge to the owners and the managers of the independent stores throughout the country as well as to international and regional retail chains and some producers, distributors, importers and other companies in the FMCG sector in Bulgaria. To subscribe, please fill in the registration form.

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