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Nielsen Bulgaria

Nielsen Bulgaria

AC Nielsen is established in 1923 by Arthur Charles Nielsen Sr. AC Nielsen began expanding internationally in 1939 and now operates in more than 100 countries. AC Nielsen is operating on the Bulgarian market since 1994. Until now the company is serving more than 50 top Bulgarian and international clients with its more than 100 full time employers. Currently the company is monitoring more than 80 food and non-food categories.

AC Nielsen is providing full service to its clients using different market and consumer researches and analysis. Measuring the sales in the retail sector, Consumer researches, Optimizing the shelf area, Media information and researches etc. Primary AC Nielsen Bulgaria services - Retail Audit; Key Account Index (KAI); Named Key Account Data (NKAD).

www.nielsen.com